{"id":4912,"date":"2022-11-25T11:21:09","date_gmt":"2022-11-25T10:21:09","guid":{"rendered":"https:\/\/inprofit.eu\/martech\/"},"modified":"2026-04-02T12:46:41","modified_gmt":"2026-04-02T10:46:41","slug":"martech-what-is-it","status":"publish","type":"page","link":"https:\/\/inprofit.eu\/en\/martech-what-is-it\/","title":{"rendered":"Martech"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4912\" class=\"elementor elementor-4912 elementor-1773\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section data-wpr-particles=\"{&quot;particles&quot;:{&quot;number&quot;:{&quot;value&quot;:80,&quot;density&quot;:{&quot;enable&quot;:true,&quot;value_area&quot;:800}},&quot;color&quot;:{&quot;value&quot;:&quot;#000000&quot;},&quot;shape&quot;:{&quot;type&quot;:&quot;circle&quot;,&quot;stroke&quot;:{&quot;width&quot;:0,&quot;color&quot;:&quot;#000000&quot;},&quot;polygon&quot;:{&quot;nb_sides&quot;:5},&quot;image&quot;:{&quot;src&quot;:&quot;img\/github.svg&quot;,&quot;width&quot;:100,&quot;height&quot;:100}},&quot;opacity&quot;:{&quot;value&quot;:0.5,&quot;random&quot;:false,&quot;anim&quot;:{&quot;enable&quot;:false,&quot;speed&quot;:1,&quot;opacity_min&quot;:0.1,&quot;sync&quot;:false}},&quot;size&quot;:{&quot;value&quot;:3,&quot;random&quot;:true,&quot;anim&quot;:{&quot;enable&quot;:false,&quot;speed&quot;:40,&quot;size_min&quot;:0.1,&quot;sync&quot;:false}},&quot;line_linked&quot;:{&quot;enable&quot;:true,&quot;distance&quot;:150,&quot;color&quot;:&quot;#000000&quot;,&quot;opacity&quot;:0.4,&quot;width&quot;:1},&quot;move&quot;:{&quot;enable&quot;:true,&quot;speed&quot;:6,&quot;direction&quot;:&quot;none&quot;,&quot;random&quot;:false,&quot;straight&quot;:false,&quot;out_mode&quot;:&quot;out&quot;,&quot;bounce&quot;:false,&quot;attract&quot;:{&quot;enable&quot;:false,&quot;rotateX&quot;:600,&quot;rotateY&quot;:1200}}},&quot;interactivity&quot;:{&quot;detect_on&quot;:&quot;window&quot;,&quot;events&quot;:{&quot;onhover&quot;:{&quot;enable&quot;:true,&quot;mode&quot;:&quot;repulse&quot;},&quot;onclick&quot;:{&quot;enable&quot;:true,&quot;mode&quot;:&quot;push&quot;},&quot;resize&quot;:true},&quot;modes&quot;:{&quot;grab&quot;:{&quot;distance&quot;:400,&quot;line_linked&quot;:{&quot;opacity&quot;:1}},&quot;bubble&quot;:{&quot;distance&quot;:400,&quot;size&quot;:40,&quot;duration&quot;:2,&quot;opacity&quot;:8,&quot;speed&quot;:3},&quot;repulse&quot;:{&quot;distance&quot;:200,&quot;duration&quot;:0.4},&quot;push&quot;:{&quot;particles_nb&quot;:4},&quot;remove&quot;:{&quot;particles_nb&quot;:2}}},&quot;retina_detect&quot;:true}\" particle-source=\"wpr_particle_json\" wpr-quantity=\"140\" wpr-color=\"#8BB5FF\" wpr-speed=\"5\" wpr-shape=\"circle\" wpr-size=\"6\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b4267ee elementor-section-height-min-height wpr-particle-yes elementor-section-boxed elementor-section-height-default elementor-section-items-middle wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"b4267ee\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-40313ce\" data-id=\"40313ce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99d29ff elementor-widget elementor-widget-heading\" data-id=\"99d29ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Martech<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f4a8b4 elementor-widget elementor-widget-text-editor\" data-id=\"4f4a8b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The solution that will revolutionize business results and objectives:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90d25e1 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"90d25e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Marketing<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Technology<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-14254a8 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"14254a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-77865ae elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"77865ae\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-97ec96f\" data-id=\"97ec96f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5e7128 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"a5e7128\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInUp&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-street-view\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M367.9 329.76c-4.62 5.3-9.78 10.1-15.9 13.65v22.94c66.52 9.34 112 28.05 112 49.65 0 30.93-93.12 56-208 56S48 446.93 48 416c0-21.6 45.48-40.3 112-49.65v-22.94c-6.12-3.55-11.28-8.35-15.9-13.65C58.87 345.34 0 378.05 0 416c0 53.02 114.62 96 256 96s256-42.98 256-96c0-37.95-58.87-70.66-144.1-86.24zM256 128c35.35 0 64-28.65 64-64S291.35 0 256 0s-64 28.65-64 64 28.65 64 64 64zm-64 192v96c0 17.67 14.33 32 32 32h64c17.67 0 32-14.33 32-32v-96c17.67 0 32-14.33 32-32v-96c0-26.51-21.49-48-48-48h-11.8c-11.07 5.03-23.26 8-36.2 8s-25.13-2.97-36.2-8H208c-26.51 0-48 21.49-48 48v96c0 17.67 14.33 32 32 32z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tMarketing\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCustomer centric\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-e569bda\" data-id=\"e569bda\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7455e06 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"7455e06\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInUp&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-laptop\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M624 416H381.54c-.74 19.81-14.71 32-32.74 32H288c-18.69 0-33.02-17.47-32.77-32H16c-8.8 0-16 7.2-16 16v16c0 35.2 28.8 64 64 64h512c35.2 0 64-28.8 64-64v-16c0-8.8-7.2-16-16-16zM576 48c0-26.4-21.6-48-48-48H112C85.6 0 64 21.6 64 48v336h512V48zm-64 272H128V64h384v256z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tTechnology\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tAlways with a technological base\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-5e0c379\" data-id=\"5e0c379\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57473af elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"57473af\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-bullhorn\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M576 240c0-23.63-12.95-44.04-32-55.12V32.01C544 23.26 537.02 0 512 0c-7.12 0-14.19 2.38-19.98 7.02l-85.03 68.03C364.28 109.19 310.66 128 256 128H64c-35.35 0-64 28.65-64 64v96c0 35.35 28.65 64 64 64h33.7c-1.39 10.48-2.18 21.14-2.18 32 0 39.77 9.26 77.35 25.56 110.94 5.19 10.69 16.52 17.06 28.4 17.06h74.28c26.05 0 41.69-29.84 25.9-50.56-16.4-21.52-26.15-48.36-26.15-77.44 0-11.11 1.62-21.79 4.41-32H256c54.66 0 108.28 18.81 150.98 52.95l85.03 68.03a32.023 32.023 0 0 0 19.98 7.02c24.92 0 32-22.78 32-32V295.13C563.05 284.04 576 263.63 576 240zm-96 141.42l-33.05-26.44C392.95 311.78 325.12 288 256 288v-96c69.12 0 136.95-23.78 190.95-66.98L480 98.58v282.84z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAdvertising\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWe reach the target audience.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-bbbc816\" data-id=\"bbbc816\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c41b1e5 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"c41b1e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;slideInUp&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-code\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M278.9 511.5l-61-17.7c-6.4-1.8-10-8.5-8.2-14.9L346.2 8.7c1.8-6.4 8.5-10 14.9-8.2l61 17.7c6.4 1.8 10 8.5 8.2 14.9L293.8 503.3c-1.9 6.4-8.5 10.1-14.9 8.2zm-114-112.2l43.5-46.4c4.6-4.9 4.3-12.7-.8-17.2L117 256l90.6-79.7c5.1-4.5 5.5-12.3.8-17.2l-43.5-46.4c-4.5-4.8-12.1-5.1-17-.5L3.8 247.2c-5.1 4.7-5.1 12.8 0 17.5l144.1 135.1c4.9 4.6 12.5 4.4 17-.5zm327.2.6l144.1-135.1c5.1-4.7 5.1-12.8 0-17.5L492.1 112.1c-4.8-4.5-12.4-4.3-17 .5L431.6 159c-4.6 4.9-4.3 12.7.8 17.2L523 256l-90.6 79.7c-5.1 4.5-5.5 12.3-.8 17.2l43.5 46.4c4.5 4.9 12.1 5.1 17 .6z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tAI\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWe add artificial intelligence\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4326d62 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"4326d62\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a617fb5\" data-id=\"a617fb5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2540258 elementor-widget elementor-widget-heading\" data-id=\"2540258\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Martech trend<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e89edf elementor-widget elementor-widget-heading\" data-id=\"7e89edf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Main application sectors<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-229b30f elementor-widget elementor-widget-text-editor\" data-id=\"229b30f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Within the Martech sector there are 6 main fields where its maximum potential is obtained:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31aef0d elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"31aef0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Social<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Experience and Content<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sales<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Data<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Advertising and Promotion<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256c0 136.967-111.033 248-248 248S8 392.967 8 256 119.033 8 256 8s248 111.033 248 248zM227.314 387.314l184-184c6.248-6.248 6.248-16.379 0-22.627l-22.627-22.627c-6.248-6.249-16.379-6.249-22.628 0L216 308.118l-70.059-70.059c-6.248-6.248-16.379-6.248-22.628 0l-22.627 22.627c-6.248 6.248-6.248 16.379 0 22.627l104 104c6.249 6.249 16.379 6.249 22.628.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Management<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf86ed wpr-button-icon-style-inline wpr-button-icon-position-right elementor-widget elementor-widget-wpr-button\" data-id=\"7bf86ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-button.default\">\n\t\t\t\t\t\t\n\t\t\t\n\t\t\n\t\t<div class=\"wpr-button-wrap elementor-clearfix\">\n\t\t<a class=\"wpr-button wpr-button-effect wpr-button-none\" data-text=\"\" href=\"https:\/\/inprofit.eu\/en\/contact\/\">\n\t\t\t\n\t\t\t<span class=\"wpr-button-content\">\n\t\t\t\t\t\t\t\t\t<span class=\"wpr-button-text\">Find out more<\/span>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/span>\n\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\n\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8e4d1d8 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"8e4d1d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-06c603e elementor-widget elementor-widget-image\" data-id=\"06c603e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"960\" height=\"667\" src=\"https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/Martech-inteligencia-artificial.webp\" class=\"attachment-large size-large wp-image-4837\" alt=\"Technology marketing\" srcset=\"https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/Martech-inteligencia-artificial.webp 974w, https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/Martech-inteligencia-artificial-300x209.webp 300w, https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/Martech-inteligencia-artificial-768x534.webp 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ae8be5a elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"ae8be5a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;curve&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n    <path class=\"elementor-shape-fill\" d=\"M1000,4.3V0H0v4.3C0.9,23.1,126.7,99.2,500,100S1000,22.7,1000,4.3z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n    <path class=\"elementor-shape-fill\" d=\"M1000,4.3V0H0v4.3C0.9,23.1,126.7,99.2,500,100S1000,22.7,1000,4.3z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5f7ef966\" data-id=\"5f7ef966\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2cd57a11 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"2cd57a11\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-21ca6bf3 elementor-invisible\" data-id=\"21ca6bf3\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;zoomIn&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-46fb424 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"46fb424\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2143cc6 elementor-invisible\" data-id=\"2143cc6\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;zoomIn&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7034c72 elementor-widget elementor-widget-heading\" data-id=\"7034c72\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MAdTech?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52b23d3d elementor-widget elementor-widget-text-editor\" data-id=\"52b23d3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The term Martech refers to technology applied and merged to marketing, being these two concepts that are currently gaining more strength due to technological changes and the transfer of customers to the digital world.<\/p><p>So what is MAdTech? Simple, to this formula we also add advertising. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2a3cd22 elementor-invisible\" data-id=\"2a3cd22\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;zoomIn&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29fabb7d elementor-widget elementor-widget-wpr-charts\" data-id=\"29fabb7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;ticks_font_weight_x&quot;:400,&quot;ticks_font_weight_y&quot;:400,&quot;legend_font_weight&quot;:400,&quot;data_source&quot;:&quot;custom&quot;,&quot;data_type&quot;:&quot;linear&quot;,&quot;x_step_size&quot;:0,&quot;labels_rotation_x_axis&quot;:0,&quot;y_step_size&quot;:0,&quot;labels_rotation_y_axis&quot;:0,&quot;tooltips_percent&quot;:&quot;true&quot;,&quot;axis_title_font_weight_x&quot;:600,&quot;axis_title_font_weight_y&quot;:600}\" data-widget_type=\"wpr-charts.default\">\n\t\t\t\t\t<div class=\"wpr-charts-container\" data-settings=\"{&quot;data_source&quot;:&quot;custom&quot;,&quot;chart_type&quot;:&quot;line&quot;,&quot;stacked_bar_chart&quot;:&quot;&quot;,&quot;data_type&quot;:&quot;linear&quot;,&quot;inner_datalabels&quot;:&quot;false&quot;,&quot;inner_datalabels_color&quot;:null,&quot;inner_datalabels_font_size&quot;:&quot;&quot;,&quot;inner_datalabels_font_family&quot;:&quot;&quot;,&quot;inner_datalabels_font_weight&quot;:&quot;&quot;,&quot;inner_datalabels_font_style&quot;:&quot;&quot;,&quot;ticks_padding_x&quot;:10,&quot;ticks_color_x&quot;:&quot;#FFFFFF&quot;,&quot;ticks_font_family_x&quot;:&quot;Arial&quot;,&quot;ticks_font_style_x&quot;:&quot;normal&quot;,&quot;ticks_font_weight_x&quot;:400,&quot;ticks_font_size_x&quot;:14,&quot;ticks_padding_y&quot;:10,&quot;ticks_color_y&quot;:&quot;#FFFFFF&quot;,&quot;point_labels_color_r&quot;:&quot;&quot;,&quot;ticks_font_family_y&quot;:&quot;Arial&quot;,&quot;ticks_font_style_y&quot;:&quot;normal&quot;,&quot;ticks_font_weight_y&quot;:400,&quot;ticks_font_size_y&quot;:14,&quot;point_labels_font_family_r&quot;:null,&quot;point_labels_font_style_r&quot;:null,&quot;point_labels_font_weight_r&quot;:null,&quot;point_labels_font_size_r&quot;:&quot;&quot;,&quot;exclude_dataset_on_click&quot;:&quot;yes&quot;,&quot;trigger_tooltip_on&quot;:&quot;mousemove&quot;,&quot;chart_labels&quot;:[&quot;Q1&quot;,&quot; Q2&quot;,&quot; Q3&quot;],&quot;chart_datasets&quot;:&quot;[{\\&quot;label\\&quot;:\\&quot;Technology\\&quot;,\\&quot;data\\&quot;:[13,20,15],\\&quot;backgroundColor\\&quot;:\\&quot;#2CC388AD\\&quot;,\\&quot;hoverBackgroundColor\\&quot;:\\&quot;#1BAB73\\&quot;,\\&quot;borderColor\\&quot;:\\&quot;#1BAB73\\&quot;,\\&quot;hoverBorderColor\\&quot;:\\&quot;#0F9662\\&quot;,\\&quot;borderWidth\\&quot;:1,\\&quot;barPercentage\\&quot;:\\&quot;\\&quot;,\\&quot;fill\\&quot;:true},{\\&quot;label\\&quot;:\\&quot;Advertising\\&quot;,\\&quot;data\\&quot;:[20,10,33],\\&quot;backgroundColor\\&quot;:\\&quot;#FCB727BF\\&quot;,\\&quot;hoverBackgroundColor\\&quot;:\\&quot;#F89E00\\&quot;,\\&quot;borderColor\\&quot;:\\&quot;#F89E00\\&quot;,\\&quot;hoverBorderColor\\&quot;:\\&quot;#DA8B01\\&quot;,\\&quot;borderWidth\\&quot;:1,\\&quot;barPercentage\\&quot;:\\&quot;\\&quot;,\\&quot;fill\\&quot;:true},{\\&quot;label\\&quot;:\\&quot;Marketing\\&quot;,\\&quot;data\\&quot;:[17,20,34],\\&quot;backgroundColor\\&quot;:\\&quot;#FF5038B0\\&quot;,\\&quot;hoverBackgroundColor\\&quot;:\\&quot;#FF3013\\&quot;,\\&quot;borderColor\\&quot;:\\&quot;#FF3013\\&quot;,\\&quot;hoverBorderColor\\&quot;:\\&quot;#EF1D00\\&quot;,\\&quot;borderWidth\\&quot;:1,\\&quot;barPercentage\\&quot;:\\&quot;\\&quot;,\\&quot;fill\\&quot;:true}]&quot;,&quot;show_chart_legend&quot;:&quot;yes&quot;,&quot;reverse_legend&quot;:&quot;no&quot;,&quot;reverse_x&quot;:null,&quot;reverse_y&quot;:&quot;no&quot;,&quot;legend_shape&quot;:&quot;rectangle&quot;,&quot;legend_box_width&quot;:40,&quot;legend_position&quot;:&quot;top&quot;,&quot;legend_align&quot;:&quot;center&quot;,&quot;legend_text_color&quot;:&quot;#FFFFFF&quot;,&quot;legend_font_family&quot;:&quot;Arial&quot;,&quot;legend_font_size&quot;:14,&quot;legend_font_style&quot;:&quot;normal&quot;,&quot;legend_font_weight&quot;:400,&quot;legend_padding&quot;:10,&quot;chart_animation&quot;:&quot;yes&quot;,&quot;chart_animation_loop&quot;:&quot;yes&quot;,&quot;chart_animation_duration&quot;:1302,&quot;animation_transition_type&quot;:&quot;linear&quot;,&quot;show_chart_title&quot;:&quot;&quot;,&quot;chart_title&quot;:&quot;&quot;,&quot;chart_title_align&quot;:&quot;&quot;,&quot;chart_title_position&quot;:&quot;&quot;,&quot;chart_title_color&quot;:&quot;&quot;,&quot;title_font_family&quot;:null,&quot;title_font_size&quot;:&quot;&quot;,&quot;title_font_style&quot;:&quot;&quot;,&quot;title_font_weight&quot;:null,&quot;title_padding&quot;:&quot;&quot;,&quot;show_chart_tooltip&quot;:&quot;yes&quot;,&quot;tooltips_percent&quot;:&quot;true&quot;,&quot;chart_interaction_mode&quot;:&quot;point&quot;,&quot;tooltip_position&quot;:&quot;nearest&quot;,&quot;tooltip_padding&quot;:5,&quot;tooltip_caret_size&quot;:10,&quot;tooltip_caret_size_mobile&quot;:0,&quot;chart_tooltip_bg_color&quot;:&quot;&quot;,&quot;chart_tooltip_title_color&quot;:&quot;#FFF&quot;,&quot;chart_tooltip_title_font&quot;:&quot;Arial&quot;,&quot;chart_tooltip_title_font_size&quot;:14,&quot;chart_tooltip_title_align&quot;:&quot;center&quot;,&quot;chart_tooltip_title_margin_bottom&quot;:10,&quot;chart_tooltip_item_color&quot;:&quot;#FFF&quot;,&quot;chart_tooltip_item_font&quot;:&quot;Arial&quot;,&quot;chart_tooltip_item_font_size&quot;:14,&quot;chart_tooltip_item_align&quot;:&quot;center&quot;,&quot;chart_tooltip_item_spacing&quot;:10,&quot;show_lines&quot;:&quot;yes&quot;,&quot;line_dots&quot;:&quot;yes&quot;,&quot;line_dots_radius&quot;:10,&quot;line_dots_radius_mobile&quot;:0,&quot;border_dash_offset&quot;:&quot;1&quot;,&quot;border_dash_length&quot;:&quot;1&quot;,&quot;border_dash_spacing&quot;:&quot;1&quot;,&quot;border_dash_offset_r&quot;:null,&quot;border_dash_length_r&quot;:null,&quot;border_dash_spacing_r&quot;:null,&quot;display_x_axis&quot;:&quot;true&quot;,&quot;display_x_ticks&quot;:&quot;true&quot;,&quot;display_x_axis_title&quot;:&quot;&quot;,&quot;x_axis_title&quot;:null,&quot;axis_title_color_x&quot;:&quot;#C0C0C0&quot;,&quot;axis_title_font_family_x&quot;:&quot;Arial&quot;,&quot;axis_title_font_style_x&quot;:&quot;normal&quot;,&quot;axis_title_font_weight_x&quot;:600,&quot;axis_title_font_size_x&quot;:14,&quot;rotation_x&quot;:0,&quot;axis_grid_line_color_x&quot;:&quot;#888888&quot;,&quot;grid_line_width_x&quot;:&quot;1&quot;,&quot;display_y_axis&quot;:&quot;true&quot;,&quot;display_y_ticks&quot;:&quot;true&quot;,&quot;y_step_size&quot;:0,&quot;x_step_size&quot;:0,&quot;display_r_axis&quot;:null,&quot;display_r_ticks&quot;:null,&quot;r_step_size&quot;:null,&quot;display_y_axis_title&quot;:&quot;&quot;,&quot;y_axis_title&quot;:null,&quot;axis_title_color_y&quot;:&quot;#C0C0C0&quot;,&quot;axis_title_font_family_y&quot;:&quot;Arial&quot;,&quot;axis_title_font_style_y&quot;:&quot;normal&quot;,&quot;axis_title_font_weight_y&quot;:600,&quot;axis_title_font_size_y&quot;:14,&quot;rotation_y&quot;:0,&quot;axis_grid_line_color_y&quot;:&quot;#888888&quot;,&quot;grid_line_width_y&quot;:&quot;1&quot;,&quot;grid_line_width_r&quot;:null,&quot;axis_grid_line_color_r&quot;:null,&quot;angle_l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class=\"wpr-charts-wrapper\"><canvas class=\"wpr-chart\"><\/canvas><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0fc6a74 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"0fc6a74\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c59269e elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"c59269e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ee1134 elementor-widget elementor-widget-image\" data-id=\"6ee1134\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"948\" height=\"719\" src=\"https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/360-Marketing.webp\" class=\"attachment-large size-large wp-image-4804\" alt=\"360\u00b0 Marketing\" srcset=\"https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/360-Marketing.webp 948w, https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/360-Marketing-300x228.webp 300w, https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/360-Marketing-768x582.webp 768w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-44b989d\" data-id=\"44b989d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-04c74a5 elementor-widget elementor-widget-heading\" data-id=\"04c74a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Martech<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36af06e elementor-widget elementor-widget-heading\" data-id=\"36af06e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">In figures<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e864f7b elementor-widget elementor-widget-text-editor\" data-id=\"e864f7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Thanks to Martech, we can improve the effectiveness of campaigns by simplifying the decision making process, since performance can be monitored; improve segmentation and therefore better understand the target audience and be able to launch much more effective campaigns and finally, achieve positive results in a short time since they are constantly updated.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dd0cc60 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"dd0cc60\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-cb28c5f\" data-id=\"cb28c5f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3afbd05 elementor-widget elementor-widget-counter\" data-id=\"3afbd05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Solutions<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"9\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">k<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-835aed1\" data-id=\"835aed1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-467d1be elementor-widget elementor-widget-counter\" data-id=\"467d1be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Growth<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"14\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-bf93e6b\" data-id=\"bf93e6b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-374410b elementor-widget elementor-widget-counter\" data-id=\"374410b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Areas<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"10\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1aa26b4 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"1aa26b4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;curve&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n    <path class=\"elementor-shape-fill\" d=\"M1000,4.3V0H0v4.3C0.9,23.1,126.7,99.2,500,100S1000,22.7,1000,4.3z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n    <path class=\"elementor-shape-fill\" d=\"M1000,4.3V0H0v4.3C0.9,23.1,126.7,99.2,500,100S1000,22.7,1000,4.3z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8ec6064\" data-id=\"8ec6064\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d5fcd9 elementor-widget elementor-widget-heading\" data-id=\"5d5fcd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Disrupting your company<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-046f2fa elementor-widget elementor-widget-heading\" data-id=\"046f2fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Start here<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fabd654 elementor-widget elementor-widget-text-editor\" data-id=\"fabd654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>At Inprofit we are committed to a transversal knowledge between Marketing and the Digital Transformation of companies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a1bae16 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"a1bae16\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-80a7f67 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"80a7f67\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d4b08de e-transform elementor-widget elementor-widget-image\" data-id=\"d4b08de\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_flipX_effect&quot;:&quot;transform&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"743\" height=\"606\" src=\"https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/Marketing-digital-agencia-1.webp\" class=\"attachment-large size-large wp-image-4805\" alt=\"Digital Marketing Agency\" srcset=\"https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/Marketing-digital-agencia-1.webp 743w, https:\/\/inprofit.eu\/wp-content\/uploads\/2023\/03\/Marketing-digital-agencia-1-300x245.webp 300w\" sizes=\"(max-width: 743px) 100vw, 743px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2b7becf\" data-id=\"2b7becf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9634aad elementor-widget elementor-widget-heading\" data-id=\"9634aad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Contact<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-181cef4 elementor-widget elementor-widget-heading\" data-id=\"181cef4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The digital revolution begins<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2a43e7 elementor-widget elementor-widget-text-editor\" data-id=\"b2a43e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Discover the latest solutions that will allow you to make a difference.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8df7584 wpr-forms-submit-justify wpr-forms-align-left elementor-widget elementor-widget-wpr-forms\" data-id=\"8df7584\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-forms.default\">\n\t\t\t\t\t<div class=\"wpr-forms-container wpr-custom-chk-radio\"><div class=\"wpforms-container \" id=\"wpforms-2361\"><form id=\"wpforms-form-2361\" class=\"wpforms-validate wpforms-form wpforms-ajax-form\" data-formid=\"2361\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/en\/wp-json\/wp\/v2\/pages\/4912\" data-token=\"6aacb1344f40ce4a120f9dc97e20acb4\" data-token-time=\"1780160689\"><noscript class=\"wpforms-error-noscript\">Please enable JavaScript in your browser to complete this form.<\/noscript><div class=\"wpforms-field-container\"><div id=\"wpforms-2361-field_0-container\" class=\"wpforms-field wpforms-field-name wpforms-one-third wpforms-first\" 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You have the right to access, rectify and delete your data, as well as other rights as explained in our privacy policy: <a href=\"https:\/\/inprofit.eu\/en\/privacy-policy\/\" target=\"_blank\"> Data Protection Policy<\/a>.    <\/div><\/div><\/div><!-- .wpforms-field-container --><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"2361\"><input type=\"hidden\" name=\"page_title\" value=\"\"><input type=\"hidden\" name=\"page_url\" value=\"https:\/\/inprofit.eu\/en\/wp-json\/wp\/v2\/pages\/4912\"><input type=\"hidden\" name=\"url_referer\" value=\"\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-2361\" class=\"wpforms-submit\" data-alt-text=\"Sending...\" data-submit-text=\"Send to\" aria-live=\"assertive\" value=\"wpforms-submit\">Send to<\/button><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inprofit.eu\/wp-content\/plugins\/wpforms-lite\/assets\/images\/submit-spin.svg\" class=\"wpforms-submit-spinner\" style=\"display: none;\" width=\"26\" height=\"26\" alt=\"Loading\"><\/div><\/form><\/div>  <!-- .wpforms-container --><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ddbf2d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no\" data-id=\"ddbf2d9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c2270f5\" data-id=\"c2270f5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c75d75 elementor-widget elementor-widget-toggle\" data-id=\"2c75d75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-4661\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-4661\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg class=\"e-font-icon-svg e-fas-caret-right\" viewBox=\"0 0 192 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M0 384.662V127.338c0-17.818 21.543-26.741 34.142-14.142l128.662 128.662c7.81 7.81 7.81 20.474 0 28.284L34.142 398.804C21.543 411.404 0 402.48 0 384.662z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg class=\"elementor-toggle-icon-opened e-font-icon-svg e-fas-caret-up\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M288.662 352H31.338c-17.818 0-26.741-21.543-14.142-34.142l128.662-128.662c7.81-7.81 20.474-7.81 28.284 0l128.662 128.662c12.6 12.599 3.676 34.142-14.142 34.142z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">See more<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-4661\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-4661\"><div class=\"flex max-w-full flex-col flex-grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"093e0b53-3d12-4eed-bba7-b7ec8644b7f3\" data-message-model-slug=\"gpt-4o\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<h2 data-start=\"0\" data-end=\"82\"><strong data-start=\"4\" data-end=\"80\">Martech Agency: Innovation and for business growth<\/strong><\/h2>\n<p data-start=\"84\" data-end=\"569\">In a constantly evolving digital world, companies need advanced strategies to connect with their customers and optimize their performance. A <strong data-start=\"236\" data-end=\"255\">Martech agency<\/strong> combines technology and marketing to offer innovative solutions based on data, automation and digital tools. These agencies allow you to improve campaign personalization, optimize customer management and maximize ROI through specialized technology platforms.  <\/p>\n<p data-start=\"571\" data-end=\"1074\">Companies that integrate technology into their marketing strategies achieve greater efficiency in decision making and improve customer experience. A <strong data-start=\"731\" data-end=\"750\">Martech agency<\/strong> implements data analysis systems, artificial intelligence and process automation to design highly effective campaigns. This facilitates audience segmentation, user behavior tracking and content optimization in real time, generating higher conversion and loyalty.  <\/p>\n<p data-start=\"1076\" data-end=\"1571\" data-is-last-node=\"\" data-is-only-node=\"\">The evolution of digital marketing has led to the adoption of advanced technological tools to manage campaigns in a precise and scalable way. A <strong data-start=\"1234\" data-end=\"1253\">Martech agency<\/strong> helps brands integrate CRM platforms, analytics tools and automation systems into their digital ecosystem. In this way, companies can quickly adapt to market changes and deliver personalized experiences to their customers, boosting their competitiveness in the digital environment.  <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Martech The solution that will revolutionize business results and objectives: Marketing Technology Marketing Customer centric Technology Always with a technological base Advertising We reach the target audience. AI We add artificial intelligence Martech trend Main application sectors Within the Martech sector there are 6 main fields where its maximum potential is obtained: Social Experience and Content Sales Data Advertising and Promotion Management Find out more MAdTech? The term Martech refers to technology applied and merged to marketing, being these two concepts that are currently gaining more strength due to technological changes and the transfer of customers to the digital world. So what is MAdTech? Simple, to this formula we also add advertising. The Martech In figures Thanks to Martech, we can improve the effectiveness of campaigns by simplifying the decision making process, since performance can be monitored; improve segmentation and therefore better understand the target audience and be able to launch much more effective campaigns and finally, achieve positive results in a short time since they are constantly updated. Solutions + 0 k Growth + 0 % Areas + 0 Disrupting your company Start here At Inprofit we are committed to a transversal knowledge between Marketing and the Digital Transformation of companies. Contact The digital revolution begins Discover the latest solutions that will allow you to make a difference. Por favor, activa JavaScript en tu navegador para completar este formulario.Nombre *Email *Tel\u00e9fono *\u00bfQu\u00e9 necesitas? *Protecci\u00f3n de datos Aceptar Los datos de car\u00e1cter personal que consten en la consulta ser\u00e1n tratados por INPROFIT CONSULTING, SL e incorporados a la actividad de tratamiento CONTACTOS, cuya finalidad es atender tus solicitudes, peticiones o consultas recibidas desde la web, mediante correo electr\u00f3nico o telef\u00f3nico. Dar respuesta a tu solicitud y hacer un seguimiento posterior. La legitimaci\u00f3n del tratamiento es tu consentimiento. Tus datos no ser\u00e1n cedidos a terceros. Tienes derecho a acceder, rectificar y suprimir tus datos, as\u00ed como otros derechos como se explica en nuestra pol\u00edtica de privacidad: Pol\u00edtica de Protecci\u00f3n de Datos Enviar See more Martech Agency: Innovation and for business growth In a constantly evolving digital world, companies need advanced strategies to connect with their customers and optimize their performance. A Martech agency combines technology and marketing to offer innovative solutions based on data, automation and digital tools. These agencies allow you to improve campaign personalization, optimize customer management and maximize ROI through specialized technology platforms. Companies that integrate technology into their marketing strategies achieve greater efficiency in decision making and improve customer experience. A Martech agency implements data analysis systems, artificial intelligence and process automation to design highly effective campaigns. This facilitates audience segmentation, user behavior tracking and content optimization in real time, generating higher conversion and loyalty. The evolution of digital marketing has led to the adoption of advanced technological tools to manage campaigns in a precise and scalable way. A Martech agency helps brands integrate CRM platforms, analytics tools and automation systems into their digital ecosystem. In this way, companies can quickly adapt to market changes and deliver personalized experiences to their customers, boosting their competitiveness in the digital environment.<\/p>\n","protected":false},"author":1,"featured_media":9213,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-4912","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>MarTech Consulting for Businesses | Strategy and Automation<\/title>\n<meta name=\"description\" content=\"Boost your SMB with MarTech: automation, CRM, analytics and campaigns. 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