Technology has become the great differentiator in strategy consulting. Many organizations struggle to keep up with ever-changing technology and how it affects their industry. At our firm, we understand how important it is to embrace innovation and use technology as a driver of growth.
We provide a comprehensive business strategy that includes the use of emerging technology to create process automation. This will help your company stay ahead of the competition and achieve your goals.
Strategic consulting
When strategy, operations and people are aligned, top management has a propulsion tool at the service of the entire company. Measuring, deciding, balancing forces, involving and motivating employees is in the interest of bringing the company into a global dynamic of “just governance”.
One goal: to be sharper, to better answer a single question: How to offer the best to our customers while continuously developing our potential?
What are the main objectives?
Management
Reassure investors about the soundness of the company.
Gathering senior management around a long-term project
To make the company’s long-term strategy more readable every day.
Advancing operating results in a sustainable manner
Enter the top of the industry
Operations
Moving from site logic to a global understanding of performance
Define a global production system in the service of the strategy
Generate profitability around the extraction flow
Engaging and training employees
Irrigating the entire company with a common culture
Operations Strategy
Improving the company’s overall performance by developing its own performance management system is based on a clearly defined strategy to transform the company’s mindset, processes, results and culture.
Design of innovative processes
What is an innovation process?
To understand what an innovation process is, let’s ask ourselves how innovation itself works.
It differs from invention in the sense that the novelty tends to spread to other sectors… and especially to the life of consumers and users. We understand, therefore, all the strategic interest it has for companies!
Innovation then often refers to the creation of new products or services, or the improvement of existing ones, thanks to the contribution of technology.
But it would be a mistake to limit it to that. In fact, we also talk:
- of process innovation.
- market innovation.
- of organizational innovation.
Bringing an innovation to fruition requires a structured and structuring process, composed of successive phases.
In addition, the concept of a company-wide culture of innovation is now gaining ground. Its objective? To encourage the generation of ideas and creativity.
This is why we increasingly speak of innovations linked to a collective approach, to new work organizations, and which give rise to an innovation process: an assertive, regular strategy, close to project management.
The different types of innovation processes.
While the stages that mark an innovation process are, as we shall see, always more or less the same, there are, however, different types of processes.
In fact, the differences lie mainly in the objectives that the company wishes to achieve.
We find for example:
- the technological innovation process or the product innovation process. Example: to reach a new market.
- the marketing innovation process. Example: modifying your brand image.
- the internal innovation process. Example: rethink your internal organization and work methods to promote employee well-being.
The innovation process in 7 steps
1: developing a true culture of innovation
A good innovation process involves implementing certain changes in your organization, developing a true culture of innovation.
This desire implies, in particular, a new way of looking at its internal processes, creating a more favorable environment. To the creation of new ideas, the involvement of all departments (and not only Research and Development) to create a real synergy.
2: determine the objectives of the innovation
An innovation process also goes hand in hand with the definition of clear objectives. They are the ones who will determine the main guidelines to follow from which all the following operations will flow.
So, let’s be honest, the ambition of any business boils down to “make money and survive”. But the ways to get there differ, and the various paths taken involve their own kind of innovation and strategy.
For example:
- Conquering a new market?
- to make more savings?
- to increase productivity?
- to improve your brand image?
3: start collecting ideas
Before starting any innovation project, ideas are needed.
You’re probably wondering where to get inspiration from. We recommend that you conduct regular monitoring (trends, technological developments, etc.). In short, don’t just focus on your own activities, otherwise you risk missing out on an innovation that weighs on your market.
In addition, suggestions from your customers, your suppliers and, of course, all your employees give food for thought.
4: analyze and rate these ideas
When the ideas are there, then it is necessary to analyze them scrupulously (with the help of the particular company’s experts) to determine which ones will be carried out in the project.
These analyses take into account different components, including: market studies, technical feasibility and economic viability.
This work requires identifying their potential and comparing them with each other. In this way, it retains those who are most likely to meet the company’s objectives and vision, as well as the various criteria established above.
5: turn the best ideas into projects
Once the best ideas have been selected, it is time to turn them into projects.
This step is fundamental, since the operational part is as important as the idea expression phase.
Thereafter, the ideas are integrated into a project portfolio, with the objective of carrying out several projects simultaneously.
6: measure the performance of your innovations
In innovation, moving forward blindly is of no interest.
Therefore, we recommend that you define performance indicators to better manage your innovation processes and see if you are achieving your objectives.
These metrics must reflect both quantity (budget-related KPIs, for example) and quality since, as we have seen, the value created is not only financial. And, of course, these metrics must be carefully monitored throughout the process and readjusted if necessary.
7: use the right tools
More than a step, the use of the right tools determines the success of your innovation process.
As you may have understood, synergy between all the players in the company is essential. This recommendation is even more true in organizations that are growing in size and complexity, or even operating with multiple sites.
Inprofit: 360º Strategic Consulting
At Inprofit we work with you to understand your specific needs and offer you the most innovative solution.
Our comprehensive approach takes into account all the factors involved in your project: market analysis, technical feasibility study, organizational design…
We also provide support during the implementation phase and, of course, measure the results obtained to help you improve your performance.
Today, business, technology and operations strategy are key to the viability of companies.
If you would like to know more about our work process or if you have any questions, please do not hesitate to contact us. We will be happy to advise you.
Marketing tecnológico en vena. Fanático de las tecnologías Martech que rompen moldes: IA generativa, blockchain, no-code, metaverso, automatización extrema… Convencido de que el futuro no se espera, se construye (y se vende muy bien).
Responsable del marketing más disruptivo y tecnológico.
